![]() |
![]() |
|
Home >> Site Concept: Keyword Research >> Optimization Keywords Optimization Is The Essence Of Keyword AnalysisiPage Web Hosting only $1.99/mo!! 100% Eco Friendly Web Hosting Service -- iPage Web Hosting Keywords Optimization is the process to attract more and more free search engine traffic by choosing and then using the best keywords in the content of your web page. Read about the three steps involved in your own keywords optimization. The essence of keyword analysis is that if what you have on your web pages matches with that what people are putting in search engines then you have a high probability of being ranked higher in the search engine results, which gets translated into dense website traffic. So what is the right keyword for you? Ideally speaking the one that has a high demand and low competition is just right for you. But how do you choose such keywords? You are required to seek help of keywords optimization tools to help you build a massive list of your most optimum keywords that are related to your website theme and which you can use to write your web content on. If you are an owner of SBI! you can log on to your Brainstorm It! module and follow the instructions in the Action Guides. Brainstorm It! is the best keyword brainstorming and researching tool available anywhere. If you are not an SBI! user then the following keyword optimization tools are recommended:
Steps Involved in Keywords OptimizationKeywords optimization of your website involves three broad steps. These can be enumerated as follows:
Steps to Find Search Engine Optimization KeywordsFollow the three steps given below to build your list of most optimum keywords. STEP-1: Vertical Brainstorming It’s time to extract your narrowed down list of niche markets that you had developed in the “Steps to Generate Niche Business Ideas” exercise. Each niche market has a central theme and hence a specific keyword. Feed that specific keyword in the keyword tool of your choice. You will get your first list of keywords that are broadly related to your niche market. Repeat the process once for each niche. You can export the generated keywords to an excel file (or an openoffice file) and save it to your computer for further reference and analysis. This is your first working list of keywords optimization. On a cursory look at it you will find some are related directly to your niche while others are way too far from it. You might even be surprised to find some about which you had never even thought of but now you find them with enough juice to expand on. Depending whether your keywords optimization tool is free software or a paid one, the supplied information along with the list of keywords is very vital. Essentially you are interested in knowing how much demand is there for each keyword generated and what competition level are you going to face in using that keyword. Based on these parameters you can weigh the profitability of that specific keyword. With all the data before you, only you yourself can decide which theme is your best niche market and that which you will pick up for your present website concept. Go for the one which is not too broad but still has reasonable demand and that which does not offer much competition too. You are your own best judge. Go to Top of This Article STEP-2: Cherry Picking Having narrowed down to the ultimate finalist in selecting your niche your next job is to choose keywords that together sum up your website theme. This is called cherry picking or pruning of the list. Effectively you will be weeding out the unwanted candidates and keeping only those that justify their inclusion in your web page which can be your main page or the home page. It might be repetitive but is not inappropriate to say that since you are the author of your website only you would know which keywords qualify to be included in your “list of honors”. Some guidelines though can be stated here.A Word of AdviceDon’t get too overwhelmed with numbers. The numbers are just to guide you. They are not meant to choke you. Ultimately what counts is your own intuition and judgment. Don’t become a slave of the numbers. Use them judiciously in choosing your right keywords.
Go to Top of This Article STEP-3: Lateral Brainstorming Your list of keywords can never be exhaustive. In fact at some time you might feel to expand in a certain way. This might occur when the keyword that you enter in your keywords optimization tool is a single or a two word phrase. This results in a limited output. Or you can say a more general list of keywords is generated in this manner. This can put brakes on your growing ideas to optimize the content of your website. The best practice to resolve this is to expand the keyword to more words. For example if your search for the primary keyword was based on the word “book” you could expand your list of keywords by looking for results based on such phrases as “romantic books”, “books for children”, “books on finance”, etc. This is what looking on the sideways is called. Examine each list of freshly generated keywords and see if they fit into your scheme of the website theme. Analyze each keyword as per some of the guidelines mentioned in step-2 above in addition to your own personal judgment. This way you will find many more keywords that you can expand to form your additional web pages. Each new search will make you keyword rich. Go to Top of This Article For more information on choosing keywords read the articles:
Go to Top of This Article If you find this website useful, please consider helping with its production with a donation. I'm very grateful for your help. Go to Top for page on Keywords Optimization |
Web Hosting only $1.99/mo!! Free Domain Registration, Free Setup, Free Support -- All risk free! Donate I'm very grateful for your help. Most Visited Images used in this website have been purchased from Dreamstime. ![]() |
|
|
||
|